The Power of Mapping
A geographic information system (GIS) lets us visualize, question, analyze, and interpret data to understand relationships, patterns, and trends.
GIS benefits organizations of all sizes and in almost every industry. There is a growing interest in and awareness of the economic and strategic value of GIS.
GIS is the go-to technology for making better decisions about location. Common examples include real estate site selection, route/corridor selection, evacuation planning, conservation, natural resource extraction, etc. Making correct decisions about location is critical to the success of an organization.
GIS-based maps and visualizations greatly assist in understanding situations and in storytelling. They are a type of language that improves communication between different teams, departments, disciplines, professional fields, organizations, and the public.
GIS is becoming essential to understanding what is happening and what will happen in geographic space. Once we understand, we can prescribe action. This new approach to management—managing geographically—is transforming the way organizations operate.
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